YouTube Viral does it again

What do you do if you fly United Airlines, watch you guitar being treated roughly by baggage handling staff, alert flight attendants who do nothing about it, and upon arrival at your destination, discover that your guitar is broken, and United Airlines refuse to compensate?

The answer:

Write a song about it, get over 4 million people to watch it, and when United Airlines agree to do something, tell them to donate to charity.

Very cool.

Song can be seen here: http://www.youtube.com/watch?v=5YGc4zOqozo.